Event Email & Communication
Create a cohesive communication strategy with our Event Email & Communication features. Mobilize attendees, exhibitors, and other stakeholders through email and mobile app touchpoints.
Send Emails From Your Domain
Authenticate your inboxes so your stakeholders see emails from you, not Crystal. Send high-volume, branded campaigns and know that your recipients are recognizing them.
- Avoid landing in spam by using your own inboxes, via Crystal.
- Create segments of recipients to tailor messaging by attendee type, past engagement, or other event variables.
- Send high-volume campaigns using Crystal’s platform without hurting deliverability.
Fully Customizable Emails
Personalize all aspects of your event emails to ensure your organization’s branding is presented properly. Increase engagement with minimal effort.
- Brand your email headers and footers with your organization’s logo and other client requirements.
- Go deeper on customization with HTML & CSS editing.
- Mail merge from your event database to personalize to an attendee’s name, balance owing, session choices, or other variables.
Attendee Communication, Fully Automated
Transactional Email
Send automated email for registration, payment, or other events so your attendees take the actions you want them to. Include links in your emails so they can modify their info without reaching out to the organizers.
Custom Reminders
Trigger reminders for attendees who registered but haven’t paid, are missing dietary preferences, or other inputs. Move attendees through your entire event flow without requiring manual follow-ups.
1-to-1 Emails
Have complete control over your communication by pulling up individual records. Send templated or custom emails, knowing that all relevant info is in one location and accessible by the right team members.
Broadcast To Any Segment
Whether you are sending broadcasts to your entire database or specific segments, Crystal has you covered. Our integrated system means that you can push broadcasts from custom lists, reports, or other sources.
- Send broadcasts to attendees with balances owing, missed dietary submissions, or other key parts of your registration.
- Segment attendees who fit certain criteria (i.e. international) and give them tailored broadcasts.
- Track every communication touchpoint on individual records, so you are on top of what each attendee is receiving.
Build an Attendee Hierarchy
Complex events require a powerful engine for communication. With Crystal, you can create hierarchies for your attendees, so they only receive the communication that is relevant to them.
- Set a finance contact for registrants from the same organization for expense management or related items.
- Identify the leader of a group of attendees so key decisions are handled by one individual.
- Leverage the system for internal communication so that your stakeholders only get updates that are relevant to them.
Unify Your Event Management
Powered by Registration
Use any element of the event lifecycle to power your communication, including attendee sign-up, enrolling in optional activities, and upon completion of any post event surveys.
Mobile App Connected
Tap into real-time data based on attendee engagement to ensure your day-of communication is consistent, including push notifications for changed locations or updates to their event itinerary.
CRM Enabled
Centralize all your attendee information in one compliant database, so you can improve your personalization as your organization grows.
FAQs DEMYSTIFIED
Frequently Asked Questions.
Have a question? We’ve compiled answers to the most common queries about our services, processes, and policies to help you get the information you need quickly.
Explore our FAQ section for detailed insights and solutions, ensuring you have all the details to make informed decisions and enjoy a seamless experience with us.
Event email & communication refers to a comprehensive system that lets you manage all your event-related communications from one place. You can send branded emails, automate reminders, segment your audience, and keep track of every interaction with attendees, exhibitors, and stakeholders.
A good system should include customizable templates, automation capabilities, domain authentication, segmentation tools, and personalization features. Crystal provides all these plus the ability to track communications and integrate with your event registration and mobile app.
Event email & communication tools allow you to streamline how you connect with your event participants by automating routine messages, personalizing communications, and ensuring important updates reach the right people. This helps create a smoother experience for both organizers and attendees.
What Our Clients Say
